How much does a custom business dashboard cost?

A Personal Business Dashboard from She Thrives starts at $3,500. It consolidates your CRM, calendar, analytics, reviews, tasks, and content calendar into a single branded interface. Custom-built to your workflow. Most clients pair it with the Dashboard Care plan ($250/mo or $2,250/yr), where Kate hosts it, maintains it, and keeps improving it with you.

What is a Private Business Brain?

A Private Business Brain is a standalone private knowledge base with its own interface, loaded with your source documents and searchable in seconds. You and your team ask it questions in plain English instead of digging through files. You provide your own OpenAI API key.

Do you sell monthly marketing services or social media management?

No. She Thrives builds websites, dashboards, private knowledge bases, and phone-native tools, then stays in your corner through monthly Care plans to keep them hosted, maintained, and growing with your business. And you always own what Kate builds, so you're never locked in.

Pocket Desk is a phone-native assistant for small business owners. One product, three tools: Snap (business card to contact and calendar invite), Brain Dump (voice memo to sorted tasks, calendar events, and notes), and Briefing (ask your calendar and tasks anything from your phone). It works from your phone and connects to your Google Workspace. Start with a 7-day free trial, full access, no setup fee. After that it is $49/month, everything included. Cancel anytime.

Do you build websites?

Yes. Custom-coded small business websites start at $2,500, and online ordering and full online stores start at $3,500. Every site is custom-built to your brand and owned by you, and Kate stays on to keep it updated and growing as your business does.

What areas do you serve?

Middle Tennessee, primarily Murfreesboro, Smyrna, La Vergne, Franklin, Nolensville, and Nashville. Remote work available for clients outside the immediate area.

Do I need to be technical to work with you?

No. Kate handles the entire build and walks you through how to use what she makes. You describe your business and what's stuck, she builds the software to fix it.

What I Take Off Your Plate

Software that runs your business.

You’ve been holding the books, the scheduling, and the website in your head. I build the websites, dashboards, and quiet tools that take all of it off you, then stay on to keep them running. And you own every bit of it.

Start Here

The first thing people find should look like your work

Your website is the first thing somebody checks after your name comes up, and it should look as good as the work you do. I custom-code every one, from a business website to online ordering and a full store. And because I build the systems that run businesses too, your site can grow into one whenever you’re ready.

Small Business Website

Starting at $2,500

A site built for your business from scratch. Fast on every phone, findable on Google, ready to collect leads on day one. Custom-coded to your brand, and yours to keep.

Online Ordering & Stores

Starting at $3,500

Take orders and payments right on your own site, from a simple ordering page to a full online store with checkout, order management, products, inventory, shipping rules, and an admin dashboard. Custom-built to your brand, and yours to own.

Custom Software

The jobs you keep doing by hand

The tools I build over and over, because almost everyone running a business alone quietly needs them. Built for you, owned by you, and I stay on to keep them growing with your business.

Personal Business Dashboard

Starting at $3,500

Stop opening 15 tabs to run your day. I pull every tool you already use, CRM, calendar, analytics, reviews, tasks, content calendar, into a single branded dashboard. One login, one screen, every metric and next action in one place. Custom-built to how you actually work.

See live dashboard examples

Private Business Brain

Every business has knowledge locked in one person’s head or scattered across hundreds of documents. This is a private knowledge base that puts all of it in one place you can just ask. "What did we tell that client last November?" "Who was the vendor Sarah recommended?" Answer in seconds instead of hunting for an hour. Private to you and your team, and it grows with you, with room for more documents and more people as your team does. You provide your own OpenAI key, and I set it up with you in 5 minutes.

New · $49/month, everything included

Pocket Desk

Three small tools that quietly do the jobs you keep forgetting. Your phone, finally pulling its weight.

Snap

Snap a business card

They hand you a card while still mid-sentence about their business. Instead of fumbling with your phone to get everything down, you snap a photo. One tap: save for follow-up (lands in your contacts with a reminder on your calendar) or book them right now (pick a time, the meeting invite fires to their email before they’ve finished their sentence). No more losing the thread while someone’s still talking to you.

Included in Pocket Desk

Brain Dump

Ramble into your phone

You’re driving home and three things hit you at once: call the insurance guy Thursday, order more supplies, tell the team about the new pricing. You hit record, ramble for 30 seconds, toss your phone down. By the time you pull in the driveway, each piece is already on your calendar, your task list, or in your notes. Your brain gets to stop holding it all.

Included in Pocket Desk

Briefing

Ask from your phone, any time

At 8am you pick up your phone. Before you’ve had coffee, you already know what’s on deck: today’s meetings, anything urgent overnight, what’s due. All day, anytime you wonder "when am I seeing Chris?" or "did that invoice come in?" you ask from your phone and get the answer. Your business lives in your pocket instead of on your mind.

Included in Pocket Desk

Pocket Desk: $49/month, everything included

All three tools in one assistant on your phone, connected to your Google Workspace. Start with a 7-day free trial, no setup fee. After that it is $49/month, everything included. Cancel anytime.

In Murfreesboro

Custom software for Murfreesboro businessesWhat a dashboard holds, two real builds, and what each piece costs.AI help for Murfreesboro businessesA receptionist, Pocket Desk and automations, each with its price.

Care Plans

I stay in your corner

The build is the beginning. After launch I stay on to handle hosting, updates, and maintenance, and to keep growing what I built as your business grows, so you stay focused on running it. Each product has its own Care plan, and you always own what I build, so you’re never locked in.

Website Care

For any She Thrives website

$50/mo

monthly

$500/yr

save $100

Hosting, SSL, security patches, backups, form spam, quarterly check-in, 30 min/month minor content updates.

Dashboard Care

For any personal business dashboard

$250/mo

monthly

$2,250/yr

save $750

Everything in Website Care + Supabase hosting + API key rotation + integration monitoring + 1 hr/month content/feature updates + priority support.

E-Commerce Care

For any full online store

$200/mo

monthly

$1,800/yr

save $600

Stripe webhook monitoring, product catalog updates, order & refund support, inventory sync, email deliverability, 1 hr/month store updates + priority support.

Business Brain Care

For any private business brain

$100/mo

monthly

$1,000/yr

save $200

Hosting, knowledge base updates, quality monitoring, monthly review. API costs are billed directly to your own OpenAI account.

Ready to build?

Let’s sit down.

Every project starts with a sit-down. We'll talk through your stack, what’s running, what’s working, what’s stuck. Then I come back to you with a tailored recommendation and a quote that fits what you actually need. No pressure, no surprise pricing.

Let’s Talk